OIM9530 Competing on Analytics
1.5 Intensive Elective Credits
Meeting Dates TBD
Drop Deadline TBD
McKinsey Global Institute is predicting a shortage of over a million managers and analysts with the analytics know-how to make effective decisions. In this course, you will learn about some of the most important analytics-related trends, how enterprises and entire industries are being transformed by analytics, and how to build a competitive data strategy and team. We will also discuss various approaches and tools for analyzing structured and unstructured data.
To complement our strategy discussion, we will explore some popular business intelligence tools. You will have the opportunity to get “hands-on” with a few of these tools.
The highlight of this course will be an industry-specific team project employing concepts and best practices discussed in class.
Note (1): If you have professional analytics experience, please contact the professor in advance of registering to assure alignment with your interests and needs.
Note (2): You will need a reasonably current PC or Mac. Mac users will need to download an app from the Apple AppStore. Details will be provided in advance of class.