MOB7500 Strategy Execution
3 Credits
This course in Strategy Execution is designed to introduce students to the complexity, and challenges associated with implementing a developed strategy into both emerging and existing markets. There are three major objectives in the course.
1. The first is to help students articulate a philosophy designed to guide in successfully executing strategic initiatives. Here, you will explore the concepts of intended versus emergent strategy, the operating environment versus the executing environment and the various levers of power available to managers to utilize in the successful execution of business-level strategy.
2. The second objective is to explore both successful and unsuccessful firm-level strategy executions. Using the case method, we will explore the various levers of power available to managers analyzing and critiquing the outcomes of various firms’ efforts to execute a business level strategic initiative.
3. The third objective is in two parts. The first part is to give students hands-on experience via an online simulation in strategy execution. Strategy execution is best learned by doing. The intent is to expose students to the complexities of strategy implementation where information is incomplete and unanticipated challenges to implementing a strategy emerge from unexpected sources. Students learn to prioritize, work within tight time schedules, learn to cope with limited resources, and respond to unexpected demands. The second part is to fully demonstrate your understanding of the complex relationships that characterize strategy execution during the final exam.
For more information: http://www.kaltura.com/tiny/ownhj
Prerequisites: MOB7202 or MOB7801